A Japanese company founded in 1975, Buffalo was originally a small family business that has grown into a leader in the computer peripheral market. Founded as Melco Holdings, the company once focused more on audio equipment. Their current name is a reference to one of their first products in the computer peripheral industry, a printer buffer.
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Today, Buffalo provides a wide variety of computer related peripherals, including a number of memory solutions such as USB flash drives, external hard drives, and network attached storage devices. Lately, more and more of their most successful products have been NAS devices. Some of their more popular NAS devices include the LinkStation, the Kuro Box, and the TeraStation. Other peripherals currently in production include the Nintendo Wi-Fi USB connector, the AirStation line of wireless LANs, and a line of PC-based HD DVD players.
Buffalo as a whole is headquartered in Nagoya, Japan. Buffalo Technology, the North American subsidiary of Buffalo, is headquartered in Austin, Texas.